NTRNZ media is an award-winning creative house specialised in content production and marketing. We create formats, content and concepts for all platforms, channels and media globally. We design and implement impressive combinations of visuality, online services and video. Pure, northern nature is our eternal source of inspiration.
We create phenomena. We tell stories and communicate messages in video format in all platforms. What really inspires us is content that has an entertaining or marketing purpose but also carries a deeper meaning. We produce everything from TV series to live sports broadcasts, social media content and short movies.
Stories spark imagination, and imagination is an essential element of a brand. In the social media age, your target group is also building an image of itself with the content it shares. You need to build your brand to be an example of your target group or a messenger of their values. We help you achieve this with long-term and systematic branded content design and production.
We design the brand strategy and visual marketing materials for international brands, with years of experience. We manage the visual marketing entirety: from video production to webistes, logos, brochures and trade fair stands.
An ever-increasing amount of business takes place online. We create websites that keep our clients on the crest of the online presence wave. We combine our visual expertise with the latest online technologies and e-commerce solutions to provide an entirety that is second to none. Our hardcore coding experts also have Google AdWords Search Engine Optimisation Certificates.
6.11.2020 - news
The six-part documentary series opens up the least known events of World War II, the battles in the Arctic, to the international public for the first time.
The documentary series sheds light on the importance of the northern region in the Second World War and unveils several events previously hidden from the general public. The viewers can expect significant discoveries from Arctic battlefields and archives.
The international significance of events in the Arctic is much greater than previously understood. The political games related to natural resources in the region played a major role in the Second World War. The accuracy and meaning of these events often get blurred behind national war traumas and experiences.
Teemu Hostikka, producer and screenwriter
Untold Arctic Wars’ script team includes prominent military history experts Mika Kulju and Lars Gyllenhaal. In addition, the series features experts from universities and museums from various countries and fields of science. The show follows as Kulju and Gyllenhaal dive deep into archives and disembark to the remote locations to study the impact the Arctic wars had on the course of the Second World War.
Arctic natural resources, climate change and modern Arctic rivalry are solid reasons to learn about the wars that have been fought in the Arctic. But I also think watching this series is a way to experience some very remote and beautiful places on planet earth
Lars Gyllenhaal
Filming of the series has started as planned in the summer of 2020, and has taken place in Finland, Sweden, Norway and Russia. In addition to Scandinavia and Russia, the series will also be filmed in Central Europe and North America. To date, the filming teams have toured to follow the field studies of several professionals who are actively mapping war events.
Of course, we had to balance between the constraints in different countries and keep up with the constantly changing situation. Fortunately, we got all the filming organized as planned. The majority of the filming in summer and autumn took place in very remote Arctic landscapes, where close contacts are minimal.
Anna-Reeta Eksymä, second producer and screenwriter
Already at this stage, it is clear some of the findings made in the series will be globally newsworthy, and some will serve as a starting point for future research. Many tragic events in the northern regions are still unexplained or are generally only known at a surface level.
NRK is very glad to take part in Untold Artic Wars, a series on less familiar events of WWII. The Second World War is still a subject that captivates people of all ages in Norway and we hope the stories of Untold Artic Wars will shed new light on the acts of war in the arctic-regions and give us the possibility to learn from the past. NRK is looking forward to broadcasting the series in the near future.
Andrè Haglund, Commissioning editor, NRK
This is an important series both for the Finnish people and Yleisradio/YLE. A well-made and comprehensive series about the events north of the Arctic Circle is significant content-wise alone. In addition, this is an extensive international project with several partners and investors who now trust the Finnish expertise in producing non-fiction content as well.
Ari Ylä-Anttila, commissioner, YLE
Untold Arctic Wars seeks to answer the question of the root causes of war: Why were battles fought in the Arctic, and what were the previously unknown effects of these events to the course of World War II?
NTRNZ media Oy is a creative house focused on content production, whose values are based on the pure nature of the north. NTRNZ media is best known for the three Golden Venla award-winning Eränkävijät TV series, as well as its international version Love of the Wild.
27.4.2020 - news
Award-winning creative house NTRNZ media Ltd has strengthened its strategic competence by acquiring the business of Luova toimisto Ranka Ltd. Both companies are based in Oulu, Northern Finland. The company is also about to spread its operations to the capital area as its new office opens in Helsinki in May.
In connection with the acquisition, Ranka CEO Juhani Parhiala starts as the Head of Strategy at NTRNZ media. In March, the NTRNZ media team was strengthened by Creative Director Pia Grekula, with background and experience from agencies like Bob the Robot and TBWA.
It’s time to blow up the traditional way we think about content production and marketing. We’re building a completely new type of creative agency, that does not fit into any known pattern or business model. This way, we’re able to serve our customers in the best way possible and create bigger, higher-quality content entities.
Founder and Executive Creative Director Teemu Hostikka
The business acquisition combines the core competencies of two Northern Finnish companies: powerful visuality, meaningful content production and strategic planning. The team thinks that it’s about time customers wake up and invest in new, innovative ideas.
In this difficult time when people, companies and society are looking for a direction, we need someone to lead the way. I’ve never been comfortable with the ad industry business logic. With NTRNZ media, we decided to take a big step and form a team that has the means to change the industry’s logic as a whole. This team is able to deliver new type of productions that exceed any international quality standard and that are intellectually sustainable and profitable. And we will.
Director of Strategy Juhani Parhiala
NTRNZ media opens an office in the Finnish Capital Helsinki at the beginning of May. The new unit is lead by Creative Director Pia Grekula, who has won dozens of prestigious advertising awards. Her latest projects include the ”Long Shot” campaign for Hartwall, directed by Renny Harlin, and the most visible campaigns of recent years for VR and Stockmann, for example.
To me, NTRNZ media’s content and format know-how is a truly differentiating factor. Traditional production companies do not offer ad agency services, and on the other hand, a traditional ad agency does not have know-how in formats. NTRNZ’s extensive experience of both as well as their international merits open up the possibility to create completely new content formats for our advertising agency customers as well.
Creative Director Pia Grekula
NTRNZ media is a creative house that has won the Finnish Television Academy Golden Venla award three times. The company’s series are distributed globally and it has multiple ongoing international productions and collaboration agreements with prominent international TV and film distribution companies.
I’m proud to lead a company that under one roof, combines online stores, visuality and cross-media concepts into seamless entities, and takes a bold step forward in this challenging situation.
CEO Hanna Mustonen
More information:
Teemu Hostikka
+358 45 639 8664
Juhani Parhiala
+358 50 343 4967
Pia Grekula
+358 50 361 9660
Hanna Mustonen
+358 45 634 3073
NTRNZ media is an award-winning creative house specialised in content production and marketing. The company is best known for the tv series Eränkävijät (Love of the Wild), as well as being the marketing partner of many known brands such as Visit Kalajoki, Oulun Kärpät Hockey Team, Northern Finland’s biggest festival Qstock, Europcar, Biltema, Bittium and the University of Oulu.
Luova toimisto Ranka, founded in 2014, is a creative agency focused on marketing strategies and ad agency services. Its customers include student housing association Pohjois-Suomen opiskelija-asuntosäätiö, Pudasjärvi Development Ltd and Visit Oulu.
20.1.2020 - news
Eränkävijät (Love of the Wild, original Finnish series) was awarded its third Golden Venla at the Finnish Television Academy’s annual Venla Gala on January 17th, 2020. This time, the series was chosen as the Best Lifestyle Program of 2019. Earlier, Eränkävijät has won the Best TV Program 2017 and Best Performer 2018 awards, by popular vote. The Best Lifestyle Program is chosen by the Television Academy’s professional jury.
Eränkävijät premiered on YLE TV1 in 2016. The fourth season aired in the autumn of 2019, followed by Love of the Wild – From the Alps to the Arctic, an international version of the series that follows nature lifestyle in five European countries. The fifth season of the Finnish original series premieres in the autumn of 2020, and a second season of the international series is in production.
Love of the Wild – From the Alps to the Arctic follows the lives of five passionate nature lovers in different corners of Europe through all four seasons. The series introduces European nature, a natural way of life and cultural variations more impressively and extensively than any series before.
The main characters all live and breathe through nature, even though they come from very different surroundings. As we see concrete signs of climate change on the Alpine glaciers, also the characters in the delicate Arctic region cherish their fragile environment. And while there is a battle going on with extreme weather conditions in the coast of the Atlantic ocean, our Central European protagonists strive to maintain traditions that date back thousands of years. A dependence on wilderness is seen perhaps most concretely in Eastern Europe, where nature has provided the means for living for a long time.
Love of the Wild – From the Alps to the Arctic follows the main characters through all four seasons, presenting the big variation within nature and between people’s ways of life throughout Europe. Clean and healthy nature is a must for all the characters because of their livelihoods as well as hobbies.
The main characters come from five different countries, covering all of Europe from the Alps to the Arctic. The series is produced by NTRNZ Media, the company behind the award-winning Finnish original version of Love of the Wild (Eränkävijät).
Facts:
Season 1 premieres in 2019 in Finland
Season 2 premieres in 2021 in Finland
Season 1: 6 x 52 min
Season 2: 6 x 52 min
Format: 4K
Language: Multilanguage
Broadcaster: YLE
The theme of the award winning series’ third season is “Deeper into the wilderness”. After the amazing success story of the second season, the series dives into the most remote corners of Finnish nature, introducing wildlife and nature lifestyle in their purest form.
The third season premiered in Finland in October 2018, and international sales are starting. Äijä the dog is sensationally famous, and a second book written by Mika Kulju was published by Gummerus in September 2018.
The fourth season is currently in production.
Facts:
Premiered in October 2018
12 x 28 min
Full HD
Language: Finnish, English subtitles
Broadcaster: YLE
In spring 2016, Kalajoki Tourism Association decided to revamp their marketing efforts. Some significant innovations and investments were taking place in the area, but Kalajoki had forgotten about tourists. The images of this magnificent district relied on the past, and the ways used to tell people about the renewed Kalajoki were not functioning properly.
In spring 2016, NTRNZ media revamped the visual expression, with the traditional logo continuing as the foundation of the area’s image. Our main message was encapsulated on the basis of a questionnaire sent to the enterprises in the area and interviews conducted on site. All planning and designs took into account all the services available at the resort and their competitive advantages over the competition. The end result was a multimedia campaign launched in early summer 2016 with the theme “Conquer Kalajoki”.
Media selections were made by NTRNZ media in cooperation with the Kalajoki Tourism Association. For the television and VOD campaigns, we dug up a song by the legendary Finnish singer Tapani Kansa called “Kalajoen Hiekat” (Kalajoki Sand Dunes), which was combined with the modern and youthful visual narrative. Over the summer, Kalajoki was visible in the largest printed media, nationwide in its television campaign, on the streets of Tampere, and globally with its revamped website. The brainstormed entirety for the trade fair stand supported the message conveyed by other media. The billboards in the area were also renewed in one fell swoop.
The end result was summer 2016 becoming the best ever summer experienced by Kalajoki. During some of the busiest weekends, everything was fully booked, and there literally was not even enough room to pitch a tent. We received many thanks from so many entrepreneurs in the region, as the marketing campaign was immediately apparent with the abundance of customers. The outstanding results obtained continues with marketing efforts for 2017 and 2018.
In 2018, Kalajoki made a national record in the increased amount of overnight stays in July.
Northern Finland’s biggest and most beautiful festival, Qstock approached NTRNZ media in 2015. The festival was looking for a new advertising agency partner for designing visual expression and implementing video production. The festival renews its image every year, which means both a dream come true as well as worst nightmare for the advertising agency: each year needs a new and contemporary image, but this nevertheless has to be in line with the material earlier produced. A challenge our team welcomed with open arms!
The carefully selected theme for Qstock 2016 was “Ancient Egypt”. We were seeking recognisable colour themes from the Indian Summer theme of the previous year, to which we introduced ancient Egyptian symbols. The renewal of the visual identity was a huge project, including everything from websites to drawing festival maps, designing stage textiles to publishing festival leaflets, admission tickets and VIP passes to taping the iconic Qstock van.
For the festive year of 2017, we were even braver with the colour scheme. This time we were after a more flamboyant and distinctive visual expression than in previous years. The visual image was also used for marketing the festive year. The visual expression was created using an eruption of colour and distinctive drawings, which gave Qstock a visual identity that was distinctly different from the other large festivals. The renewal of the visual image once more covered everything from printed media to online materials and from festival to television.
The summer of 2018 was inspired by the abundant range of summer colors that mirrors the event itself.
The Qstock Festival tickets were sold in advance in 2016, 2017 and 2018. In 2018 the festival also made a visitor record.
Magic in Lapland is a 5-part TV series about northern nature and world class illusions. The series is produced by award winning Finnish team with international experience. Magic in Lapland is currently under production, and will premiere in 2019. The series is available for broadcasters and distributors.
Facts:
5 x 24 min
Format: 4K
Language: English
Broadcaster: Available for distribution world wide
Our long-standing client Uniresta came up with the idea of creating a revolutionary restaurant concept for Oulu. The point of departure was healthy, natural, high-quality and tasty food for busy city folk. In addition to serving lunches and plentiful salad selections, they also serve delicatessen products ranging from smoothies to sandwiches.
A brand had to be created for the concept, and NTRNZ media became involved from the outset with brainstorming the name. We created the concept “From Health to Organic”, which was then shortened as H2O for the logo. The visual expression was designed to correspond to the foundations of the restaurant concept with a strong focus on healthy, natural local food.
H2O’s visual identity was implemented by NTRNZ as an entirety that included brainstorming graphic appearance, interior design, colour range, pictures, taping and signs. Already during the design stages, the scaling of the concept facilitated the potential addition of new restaurants. Now H2O has become a chain operating throughout the city of Oulu and is quickly expanding further afield.
The second season of Love of the Wild was a jackpot in Finnish television industry. The series won the Golden Venla Award for Best Program of the Year 2017 by public vote, the main prize of the most most valued gala in Finnish TV industry.
The audience loved the authenticity of the main characters, and Äijä the dog became the most famous dog in Finland. He even went to the Golden Venla gala to receive the trophy for Best Program.
The second season introduced a new main character, and the series was sold worldwide to over 30 countries. In autumn 2017, the Love of the Wild book written by Mika Kulju was published by Gummerus publishing house.
Facts:
Premiered in autumn 2017
Best program of the Year, Golden Venla Gala
12 x 28 min
Full HD
Language: Finnish, English subtitles
Broadcaster: YLE
NTRNZ media has been a partner to Oulun Kärpät Hockey Team since 2004.
Main coach Mikko “Mamba” Manner launched the keywords “Quick, strong and reliable” on which the whole identity of the team is built. The words also reflect the team’s spirit, playing method and level of personal commitment.
Season 2018-2019 introduces a series of videos presenting the players’ personas. The video series is created by Kärpät in cooperation with Uros Ltd and produced by NTRNZ. Like before, we’re responsible for video content in the game events, as well as graphic design in the marketing materials and the team’s social media.
Love of the Wild was the first full TV series produced by NTRNZ media Ltd, and in 2015-2016 the biggest project we had. The series turned out to be a success story right from the beginning. It is something that has never been seen before in northern Finnish content production.
Love of the Wild is a 12-part reality/lifestyle series commissioned by Finnish Broadcasting Company YLE. It depicts a nature-loving lifestyle and modern-day hunting and fishing in the wild.
The first season was broadcast on YLE’s TV1 in autumn 2016. Each episode of the series was watched by an average of 15% of Finland’s population (Online Areena service + television). Each episode shown on YLE’s TV1 on Sunday evening managed to attract an average of 10% of Finland`s population.
The first season is sold world wide to over 30 countries by YLE Sales.
Facts:
Premiered in autumn 2016
12 x 28 min
Full HD
Language: Finnish, English subtitles
Broadcaster: YLE
NTRNZ media has been granted funding for internationalisation and developing our IPR business from the European Regional Development Fund (ERDF). The themes for structural funds during 2014-2020 are sustainable development, low-carbon energy sources, gender equality and equality.
Respect for nature is one of NTRNZ’s fundamental values and reflected in everything we do. Within the project we will map out the requirements set for content by international distribution channels in the changing media industry. In addition, we strive for a Europe-wide production network.
We are growing fast. World, here we come!
